News

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Press Releases

Dec 15th, 2011
Groundbreaking study confirms that farmers using Esoko receive more for their crops

Bamako, Mali – INRA, the French National Institute for National Research, found that smallholder farmers in Northern Ghana have seen a 10% revenue increase receiving and then utilizing Esoko SMS market prices—the first study if its kind to prove impact. Julie Subervie of INRA, the lead of the project, announced these findings in a presentation at the Market Information Systems Conference in Bamako. In the study, 600 smallholder farmers were comprehensively surveyed on their trading behaviors.
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Oct 15th, 2011
Esoko and MTN put Farmers First in Ghana
Accra, Ghana - Esoko is partnering with MTN, the largest mobile operator in the country, to help spread the word about Esoko services. The partnership, called “Farmer First” is two fold: the first portion being a nationwide road show of 16 agricultural markets over the coming months.  As part of their Corporate Social Responsibility program, MTN has also pledged to sponsor hundreds of rural farmers to receive Esoko price alerts on their phones.  Farmers have already been trained, and are now receiving price information of the commodities and locations of their choice directly onto their mobile phones.
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July 30th, 2011
Esoko enters the world of health with Johns Hopkins Bloomberg School of Public Health
Accra, Ghana - The USAID supported BCS project in Ghana, in conjunction with the Ministry of Health and the Ghana Health Service (GHS), will be rolling out Esoko as a way to better share and collect information from 22 local NGOs and over 2000 local community volunteers in the Greater Accra, Central, and Western regions. Esoko will be used to both support monitoring & evaluation of community mobilization activities and serve as a direct source of information.
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May 15th, 2011
Using Esoko, grain farmers in Malawi will connect to new markets for the first time

Lilongwe, Malawi - Malawi’s farmers have a new way to check grain prices thanks to Esoko, an SMS based market information exchange introduced by USAID’s Market Linkages Initiative (MLI). MLI, a two-year USAID regional program to promote growth in food staples and food security will be using Esoko to integrate smallholder farmers into more efficient national and regional markets. A mobile-integrated software built in Accra, Ghana, Esoko offers a variety of tools to help projects like MLI, such as easy profiling in the field and automatic SMS alerts sent to farmers.
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April 17, 2011
Agro-Input MIS using Esoko launches across Eastern and Southern Africa
Accra, Ghana – A joint initiative of IFDC, the East Africa Community (EAC) and COMESA, AMITSA is improving access to market and technical information on agricultural inputs (fertilizers, seeds and crop protection products) in eastern and southern Africa. The lack of accurate, up-to-date information on agro-inputs is one of the major constraints to increasing agricultural productivity and developing business linkages and trade in the region. To address this problem, AMITSA was created to provide accessible data through an open and collaborative market information system. The AMITSA network covers eight countries – Burundi, Kenya, Malawi, Mozambique, Rwanda, Tanzania, Uganda and Zambia.
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March 15, 2011
NYU launches ambitious research program with Esoko
Accra, Ghana – New York University Abu Dhabi, through its Center for Technology and Economic Development (CTED) , has teamed up with Esoko, a mobile market information exchange based in Accra, Ghana. The first aspect of the partnership will come in the form of analysing historical price data--Esoko has hundreds of thousands of historical market prices, collected over time in 15 partner countries. Yaw Nyarko, professor of Economics at NYU, will be leading the team looking for anticipated price trends as well as unexpected patterns that may emerge by overlaying the Esoko data with other available data, like global food prices and weather.
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February 22, 2011
Esoko launches services in Ghana
Accra, Ghana – Esoko, the market information exchange today officially launched its services in Accra, Ghana. Formerly known as TradeNet, the award-winning mobile platform also used the occasion to launch the range of services it provides, which included its new Scout and Stock applications, which are powerful tools that allow you to poll thousands in the field with question and response formats, and also track stock availability and inventory.
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December 15, 2010
European chocolatier partners with Esoko and redefines what it means to trade fair with Africa
London, United Kingdom/Accra, Ghana – Prestat, chocolatiers have begun a partnership with Ghanaian software company Esoko to deliver market information directly to rural farmers using new SMS technologies. “We’re trying to impact livelihoods” says Bill Keeling, co-owner of Prestat, “and I’m not convinced that the current Fair Trade model is delivering the results we are looking for”. 
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December 1st, 2010
Esoko's new 'polling' service transforms how businesses collect data across Africa
Accra, Ghana  - Scout, a new feature on the Esoko platform, will change forever how organizations collect data from the field with the introduction of SMS polling. “Businesses and projects came to us again and again needing a way to collect and manage information from the field in a less expensive and more efficient way.  We realized that the opportunity was enormous ”.
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November 22nd, 2010
IFC and Soros Economic Development Fund Invest $2.5m in Esoko
Washington, D.C./Accra, Ghana— IFC, a member of the World Bank Group, and the Soros Economic Development Fund have both invested $1.25 million of equity into Esoko, a Ghanaian technology firm. The investment in Esoko will give small holder African farmers and businesses timely crop information that can be shared via text messaging, enabling farmers to increase their incomes.
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May 10th, 2010
Esoko is bringing mobile data services to Northern Sudan for the first time
Khartoum, Sudan/Accra, Ghana – Under the Food Security Project in Northern Sudan, FAO Sudan will soon begin a deployment of Esoko’s web and mobile Market Information System as the FAMIS (Food and Agriculture Market Information System) portion of the overall Food Security project. This project is being implemented through the local ministries in the fifteen northern Sudanese states.
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January 10, 2010
Silicon Valley invests in local Ghana software start-up, Esoko
ACCRA, Ghana -  A respected social entrepreneur and Silicon Valley veteran has invested in Esoko, a local Accra-based software company that is pioneering the use of mobile technologies among farmers and traders. After retiring from a successful career at some of Silicon Valley’s most notable companies (including 20 years as a distinguished engineer at Cisco Systems) Jim Forster wanted to make a difference. 
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Videos


Overivew of our Sudan Partner


Esoko featured on CNN

Flash illustration overview of Esoko

Price discovery in Salaga (IICD) 

WSA winner video

USAID Director features Esoko
     
Articles

NatGeo National Geographic- September 2011
In African Agriculture, Information is Power 
Standing in the heart of his pineapple farm in the Central Region of Ghana, Ali Morrison, gripping two mobile phones, tells the story of his most recent sale. Traders came to him offering just .20 Ghana cedis for each pineapple. That’s about 13 US cents. This time around he and his business partner, Isaac Assan, had their mobiles on hand and did a quick SMS price request to Esoko...[read the entire article...

reuters CIC - June 2011
Coded In Country: Esoko - Ghana 
The Esoko story begins six years ago in Accra, Ghana with one ideas man and two rogue developers in a tiny office with a big challenge. How can a recently contacted agricultural project in Uganda use mobile technology to collect and then send out price information? Projects and governments have been collecting price data for years even though they are unable to share it with the farmers who actually need it... [read the entire article...

reuters Reuters November 2010
Firm says phone messages to boost African farmers 
Thousands of small farmers in Africa will be able to negotiate better prices for their crops thanks to real-time market data sent to theiri mobile phones, the Ghanaian cmopany behind the scheme said. The mobile phone application, which sends farmers market data via SMS messages, can be used to monitor prices, crop demand, weather and the location of seeds and fertilizers... [read the entire article...

intermedia AudienceScapes January 2011
From Pilot to Franchise: Esoko Arms Farmers with Information 
Farmers throughout Africa are using mobile technology to get access to current market information for their crops. Esoko, a Ghanaian software company, is moving from a nonprofit model to a business model to increase the use of its agricultural software. Dinfin Mulupi reports. [read the entire article...

africabiz African Business Magazine- May 2009 
Esoko - The new market info system for African farmers
An exciting new Market Information System, developed in Africa by Africans, will link farmers and traders online... It will provide an internet platform to enable farmers to get market information and trade using mobile phones and web pages... The new market information system is called Esoko, from the Swahili word soko, meaning 'market', [read the entire article...

economist The Economist - Jan 25, 2007
Mobile phones in Africa - Buy, cell, hold
[Esoko], a software company based in Accra, Ghana, will unveil a simple sort of eBay for agricultural products across a dozen countries in west Africa. It lets buyers and sellers indicate what they are after and their contact information, which is sent to all relevant subscribers as an SMS text message in one of four languages. Interested parties can then reach others directly to do a deal. [read the entire article...